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95% of drinkers say they would stop visiting a pub if the beer quality was consistently poor*.
Given the amount of options open to today’s drinkers, it is critical that they have a great experience every time they order.
The Molson Coors quality training programme provides consistent, comprehensive training on everything you need to serve the perfect pint every time.
* http://cask-marque.co.uk/beer-drinkers/beer-quality-report-2016/